In June, research from the most popular Lifestyle Searches made by visitors who used Carmony to find a car, showed that buying a used car within budget and with good space for passengers were the top two most popular considerations. So, there are no surprises there.
However, what the research also shows is that consumers are choosing more unexpected search criteria such as "When driving car, I want to turn heads" and "My speed is fast". In fact, throughout May and June, these lifetyle search options have been far more popular than "To me, fuel efficiency is 50% to 75% important" - which came in at the end of the top 10 most popular lifestyle searches.
However, what the research also shows is that consumers are choosing more unexpected search criteria such as "When driving car, I want to turn heads" and "My speed is fast". In fact, throughout May and June, these lifetyle search options have been far more popular than "To me, fuel efficiency is 50% to 75% important" - which came in at the end of the top 10 most popular lifestyle searches.
Author: Carmony.co.uk
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